Social media posts, display ads, and online videos are some forms of digital marketing. Some other digital marketing channels are multimedia, text messages. Any marketing campaign that entails digital communication comes under the umbrella of digital marketing.
In simpler terms, digital marketing is online marketing for promoting brands to connect with target audiences via the internet and digital communication tools.
Digital marketing benefits both B2B and B2C companies. Different practices are adopted for B2B and B2C companies when it comes to digital communications. Depending on the specific objectives of B2B or B2C companies, the digital marketers frame suitable strategies.
Pentatonix Technologies specializes in all the Marketing Techniques, which make us one of the Top Digital Marketing Agency in Delhi.